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Get to know us

BeauTae Brand: Empowering Queens Everywhere

BeauTae Brand is a distinguished ladies' urban clothing company and brand, inspired by the essence and elegance of queens across the globe. The name "BeauTae" encapsulates the core values of our brand, standing as an acronym for Beautiful, Excellence, Adorable, Understanding, Trustworthy, Awesome, Empathetic, Wonderful, Elegant, Amazing, and Romantic which define the properties of every Queen. Each piece in our collection is designed to reflect these qualities, empowering women to feel confident and majestic in their everyday lives. At BeauTae Brand, we celebrate every woman's strength, grace, and unique beauty.

Our mission

At BeauTae Brand, our mission is to celebrate and empower every woman by crafting urban clothing that embodies the essence and elegance of queens worldwide. Inspired by our core values—Beautiful, Excellent, Adorable, Understanding, Trustworthy, Awesome, Empathetic, Wonderful, Elegant, Amazing, and Romantic—we design each piece to reflect these qualities. We strive to make every woman feel confident, majestic, and recognized for her strength, grace, and unique beauty in her everyday life. Through our commitment to these principles, we aim to create a community where women are inspired to embrace their true selves.

Our vision

At BeauTae Brand, our vision is to empower women worldwide by celebrating their inherent strength, grace, and unique beauty through fashion. Inspired by the essence and elegance of queens across the globe, our brand name, "BeauTae," stands as an acronym for Beautiful, Excellent, Adorable, Understanding, Trustworthy, Awesome, Empathetic, Wonderful, Elegant, Amazing, and Romantic. These core values define the qualities of every woman we aim to honor.

Our commitment is to create clothing that embodies these attributes, allowing women to feel confident and majestic in their everyday lives. We aspire to be a beacon of empowerment, inspiring women to embrace their true selves and radiate their inner royalty. At BeauTae Brand, we celebrate and uplift every woman's journey, recognizing the queen in each of us.

Our team

Our strength lies in our individuality. Set up by Esther Bryce, the team strives to bring in the best talent in various fields, from architecture to interior design and sales.

woman wearing black scoop-neck long-sleeved shirt
woman wearing black scoop-neck long-sleeved shirt
Esther Bryce

Founder / Interior designer

woman in black blazer with brown hair
woman in black blazer with brown hair
Lianne Wilson

Broker

man standing near white wall
man standing near white wall
Jaden Smith

Architect

woman smiling wearing denim jacket
woman smiling wearing denim jacket
Jessica Kim

Photographer